Starting as a new seller on Fiverr can feel like stepping into a bustling marketplace where everyone vies for attention. Fiverr is one of the largest freelance platforms, where buyers seek out skilled professionals to complete various tasks ranging from graphic design to content writing. But breaking through as a new seller, especially when competing against seasoned freelancers, can be challenging.
However, with the right strategies and approach, you can get your first order and build a steady stream of clients. This guide will help you understand how to set up your Fiverr profile, optimize your gigs, and adopt marketing techniques to attract buyers.
21 Steps to Fiverr Success
As a beginner, it’s important to know that success on Fiverr doesn’t happen overnight. Building a successful freelance business takes time, persistence, and a well-thought-out strategy. Fiverr uses a search algorithm that prioritizes relevance, engagement, and seller performance. Therefore, understanding how to optimize your profile and gigs for Fiverr’s algorithm while delivering quality work is essential.
In this article, we will cover practical tips on how to get orders on Fiverr as a new seller, focusing on gig creation, profile optimization, marketing strategies, and buyer interaction.
- Optimize Your Fiverr Profile
- Choose a Professional Profile Picture
- Write a Strong Profile Description
- List Relevant Skills and Certifications
- Create Unique, Niche-Specific Gigs
- Choose the Right Gig. Title
- Use Relevant Keywords
- Write a Compelling Gig Description
- Add Eye-Catching Gig Images and Videos
- Offer Multiple Packages
- Price Your Services Competitively
- Start Low and Increase Gradually
- Offer Add-Ons and Upsells
- Promote Your Fiverr Gigs
- Leverage Social Media
- Use Fiverr’s Buyer Requests
- SEO Optimization of Gigs
- Provide Excellent Customer Service
- Communicate Clearly and Promptly
- Deliver High-Quality Work on Time
- Request Feedback and Reviews
1. Optimize Your Fiverr Profile
Your profile is buyers’ first impression of you, so making it stand out is important. A poorly optimized profile can result in low visibility or give potential clients a negative first impression.
2. Choose a Professional Profile Picture
A clear, professional headshot builds trust. Your photo should reflect your work persona—friendly, approachable, and trustworthy. Avoid blurry, casual images, as they can deter serious buyers.
3. Write a Strong Profile Description
Your description should clearly explain who you are, your services, and why clients should choose you. Use relevant keywords naturally in your description, focusing on your niche. For example, if you’re a content writer, mention the specific areas you specialize in, such as blog posts, SEO articles, or technical writing.
Example: “I am a skilled content writer with over three years of experience in SEO-optimized writing, specializing in crafting engaging blog posts, technical articles, and website content. I help businesses improve their online presence through quality content that ranks. Let me help you take your brand to the next level!”
4. List Relevant Skills and Certifications
If you have any certifications or specific skills relevant to your gig, showcase them in your profile. Buyers are more likely to hire sellers who demonstrate expertise and professional knowledge.
5. Create Unique, Niche-Specific Gigs
Your gig offerings are key to attracting buyers. New sellers often make the mistake of creating generic gigs, but standing out requires specificity and clarity. Focus on the following when creating your gigs:
6. Choose the Right Gig. Title
Your gig title should be clear and keyword-rich, focusing on the specific service you are offering. Avoid long, complicated titles. For example, instead of “I Will Do SEO and Content Writing Services,” try “SEO-Optimized Blog Writing to Boost Your Website Traffic.” This is more direct and tailored.
7. Use Relevant Keywords
Incorporate keywords into your gig title, description, and tags. Research commonly searched terms in your niche using Fiverr’s search function, Google’s Keyword Planner, or SEO tools like Ubersuggest. Ensure that your keywords flow naturally within your gig description.
8. Write a Compelling Gig Description
Your gig description should explain what you’re offering, the benefits of your service, and how you’ll meet the buyer’s needs. Break your description into short, readable paragraphs, and include bullet points where possible. This makes your gig easier to read and understand.
9. Add Eye-Catching Gig Images and Videos
Visuals matter. Use high-quality images that represent your service accurately. If possible, include a short gig video explaining your services. Fiverr reports that gigs with videos are 40% more likely to get orders. Make sure your images and videos adhere to Fiverr’s guidelines.
10. Offer Multiple Packages
Provide buyers with different service levels by creating basic, standard, and premium packages. This helps you cater to clients with varying budgets while upselling more comprehensive services. Offering multiple packages can also increase your chances of getting more orders.
11. Price Your Services Competitively
As a new seller, pricing your services can be tricky. While you may want to set high prices based on your offer value, it’s important to remain competitive initially to attract buyers.
12. Start Low and Increase Gradually
Many new sellers start by pricing their services on the lower end to build a portfolio of reviews. Once you have a few 5-star reviews, you can gradually increase your prices as your reputation grows. Offering a lower price initially does not devalue your work; it’s a strategic approach to build credibility.
13. Offer Add-Ons and Upsells
You can offer additional services, or “gig extras,” to increase your order value. For example, if you’re offering a basic blog post, you can offer an extra service, including SEO optimization, for an additional fee. This boosts your income and provides more value to the buyer.
14. Promote Your Fiverr Gigs
Even with the perfect profile and gig setup, you may still struggle to get orders if no one knows about your services. As a new seller, you must actively promote your gigs to drive traffic to your Fiverr page.
15. Leverage Social Media
Promote your Fiverr gigs on social media platforms like Facebook, Twitter, LinkedIn, and Instagram. Join relevant Facebook groups or forums where your target audience may be and share your services, following the group rules.
16. Use Fiverr’s Buyer Requests
Fiverr’s Buyer Requests feature allows sellers to see what potential clients are looking for and send custom offers. This is particularly useful for new sellers to secure their first few orders. Ensure your proposals are clear, concise, and tailored to the buyer’s needs.
17. SEO Optimization of Gigs
Optimize your gig for search engines. Use appropriate keywords not just on Fiverr but also in other places where you promote your services. Keywords should reflect what your ideal customer is searching for, and your gig should be written in a way that answers their specific needs.
18. Provide Excellent Customer Service
One of the fastest ways to build a reputation on Fiverr is through exceptional customer service. Satisfied clients are likelier to leave positive reviews, recommend your services to others, and become repeat customers.
19. Communicate Clearly and Promptly
Prompt responses to buyer inquiries can make a huge difference in securing an order. Always communicate professionally and in a friendly, providing clear answers to buyers’ questions. Keep buyers updated throughout the project to avoid any confusion or dissatisfaction.
20. Deliver High-Quality Work on Time
Delivering quality work on time is crucial for maintaining a positive seller rating on Fiverr. Avoid over-promising and under-delivering. Instead, under-promise and over-deliver, ensuring you meet and exceed your buyers’ expectations.
21. Request Feedback and Reviews
After delivering an order, kindly request your buyer to leave a review. Positive reviews are the lifeblood of Fiverr sellers. The more 5-star reviews you receive, the more your gig will rank in Fiverr’s search results.
Conclusion
Getting orders on Fiverr as a new seller can initially seem overwhelming, but you can establish a solid presence on the platform with the right strategies. Focus on creating an optimized profile and gigs, set competitive prices, and actively promote your services. Always prioritize delivering exceptional customer service and quality work to build your reputation over time. By following these steps, you’ll be on your way to securing consistent orders and growing your Fiverr business.
Take the time to refine your skills, listen to your clients, and continually improve your offerings to grow as a successful freelancer on Fiverr.