Central Protection Case Study

The “Central Protection” SEO case study showcases our expertise in improving website ranking and visibility. By implementing comprehensive on-page optimization techniques and a well-planned off-page strategy, we helped the Central Protection website secure a top spot on the first page of search results for their domain name and key phrases like “Fire watch edmonton in Canada”

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CASE

STUDY

The “Central Protection” website faced challenges with low search engine visibility and limited online presence. I addressed these challenges through a robust SEO plan that included a combination of on-page and off-page optimization techniques, such as keyword research, content creation, technical SEO improvements, and link building. The results were impressive, with the Central Protection website seeing a significant increase in search engine visibility, an influx of high-quality traffic, and a boost in sales. This case study showcases the impact of a targeted and effective SEO strategy in driving business success for a security services provider in Canada.

 
 
 

WHAT I DO

MAJOR

CHALLANGES

A Successful Website Must Have Good Search Engine Visibility, Strong Web Security, And A Positive User-Experience To Attract And Retain Visitors, Ensuring Potential Business Growth.

NO SEARCH ENGINE VISIBILITY

NO WEB SECURITY ASSURANCES

INFERIOR & POOR USER-EXPERIENCE

WHAT I DO

ACTION

PLAN

Successful SEO Requires Keyword Research, On-Page Optimization, And Off-Page Optimization. These Steps Target Relevant Keywords, Improve Webpage Ranking, And Increase Website Visibility And Credibility For Better Search Engine Ranking.

KEYWORDS ANALYSIS

ON-PAGE SEO

SEARCH INTENT MARKETING

ONE YEAR Journey

Keywords

Research

As a performance-driven digital marketer, my goal is to not only create a great website for our clients, but to also ensure its visibility to the right audience. Our team joined forces to optimize the “Carmandee” website for better search engine visibility as a complimentary service. Starting with keyword research, our SEO specialists utilized premium tools to identify the most valuable keywords for “Carmandee” based on search volume, competition in SERPs, and user search intent. By categorizing keywords as informational, navigational, or transactional, we were able to target a set of keywords that brought online sales to “Carmandee”.

Volume Rich Queries

Search Intent Matching

Keyword Competition Analysis

On-Page

& OFF-PAGE SEo

After conducting research on relevant keywords, I implemented both on-page and off-page optimization strategies to align the “Central Protection” website with the guidelines set by major search engines like Google. The comprehensive optimization checklist ensured that every aspect of the website was optimized. The process started with an in-depth audit of the website to pinpoint areas that needed improvement, including technical factors like crawlability, website loading speed, keyword cannibalization, and broken links.

The off-page optimization tactics included link building and social media marketing to boost the website’s visibility and credibility in search engines. This helped to enhance Central Protection’s security services in Canada.

With just these basic keyword research and on-page optimizations done well, we were able to rank Central Protection’s website on many valuable keywords like “Fire watch edmonton in Canada” up to the “2nd position” in Google.

FlIP

Overall the SEO efforts picked up the search performance of Diamond Foam’s website boosting their monthly search impressions from “54 to 2.8M” and their search clicks from “3 to 28.8K”.